In a world where a pandemic can force us to stay at home, you don’t have to be convinced that working from home is the next big thing. More and more companies are ditching on-site work to hire the best digital skills from anywhere in the world. If you don’t take advantage of this pre-existing work model, I don’t know what else will catch your fancy.
I understand that a lot of digital skills have high barriers to entry, considering the basic knowledge required to get started. To save you the hassle, I compiled some digital skills you can learn in 3 months or less, provided that you’re ready to put in the work.
If you’re looking for quick money-making schemes, please hit the back button and search elsewhere. Each skill to be discussed below will include links on how and where to get started. The list below includes 10 digital skills you can lean and monetize from home.
10 Digital Skills You Can Learn and Monetize from Home 1. Copywriting 2. Funnel Building 3. Search Engine Optimization 4. UI/UX Design 5. Email Marketing 6. Mobile Application Development 7. Pay-Per-Click Marketing (PPC) 8. Microsoft Excel 9. Video Editing 10. Resume Writing
This blog post is written to educate you on the digital skills you can learn to make money from home. When you visit a page that highlights a problem and persuades you to buy a product or service to solve that problem, the content is called copy, hence the name – copywriting.
In a nutshell, copywriting is writing for the purpose of selling.
How do you become a copywriter with no experience?
First of all, you need to understand that copywriting is just a fancy word with more emphasis on writing for “humans”. If you are capable of making a stranger buy a product or service with persuasive words, then copywriting is for you. You don’t need to be a Harvard graduate or earn multiple certifications to get started. With your laptop and Wi-Fi, you are ready to go!
However, you need to learn the fundamentals of copywriting and create some work samples before advertising yourself as a copywriter. A good place to start is the complete copywriting course on Udemy, created by Tamsin Henderson. If you are cheap like me and would love to start with zero investment, check out the blogs below to get started.
Imagine you saw an ad on Facebook, clicked on it, and landed on a page asking you to enter your email to get a free eBook on how to make money online. After submitting your email, you were redirected to a video explaining what to do to make money, while you wait to receive the eBook. I’ll assume you were interested in what they offer and clicked on the “I’m interested” button below the video, and you were directed to a sales page asking you to pay a certain amount of money to get the full course.
This process is called a sales funnel. From the awareness(ad) to the attraction (free eBook), interest (Video) and Purchase (sales page), you’ve completed a sales funnel.
Why such a long process? Well, it’s obvious that we’re in the era attention marketing. Most business websites are rather seen as digital brochures than lead generation tools. Today, millions of businesses need you to help them create effective sales funnels to increase their revenue.
The most popular sales funnel tool out there is click funnels. Other sales funnel software include Unbounce, thrive themes, kartra and kajabi. There’s a low barrier to entry with Unbounce – check out their free course here to get started.
Search Engine Optimization
Dang! The name revealed itself. Let’s move on to the next topic.
Search Engine Optimization a.k.a SEO is working around a website’s design, layout, and content to give it more exposure on Google. I guess you clicked on this post through Google because you’re looking for the best digital skills to monetize from home. If this post hadn’t come up, it means that we aren’t doing something right.
Imagine how you would feel if you are selling a product and nobody is seeing it. That’s how a lot of small businesses feel with their online presence. And this is where you come in.
As an SEO Expert, your job is to help new or old websites rank on the first page of search engines. Whether it’s a blog, eCommerce store, or business website, the principles still remain the same.
How do you become an SEO expert with no experience?
It’s a fact that nobody understands the algorithm of google completely. As an SEO expert, your job is to simply dot the I’s and cross the t’s to meet Google’s SEO requirements. For an average joe, this can be a hassle, and that’s a business opportunity for you.
To get started, you need to understand how search engines work and experiment with a website. This can be a personal website or that of a relative.
If you are willing to spend a few bucks to learn the nitty-gritty of SEO, this course on Udemy is perfect to get you off the ground. Also, check out these blogs:
UI Design and UX Design. Before you get confused, these two fields are mutually independent, i.e. they work together to achieve a common goal but can also serve as a stand-alone solution.
The elements you interact with on a website are what make up the UI (user interface). And they include the navigations, buttons, sliders and all. On the other hand, UX (user experience) is the feeling of using these elements whether good or bad.
UI is the bridge that gets us where we want to go, UX is the feeling we get when we arrive – Jason Ogle
As a UI/UX designer (product designer), your job is to create a usable product for your client’s customers. For example, a mobile app that is aimed at helping busy moms keep track of their daily tasks. Your job is to create the UI of the mobile app using prototyping tools such as Adobe XD, Figma, and Sketch.
Then you’re going to perform user testing by sending the prototype to busy moms who might be interested in the finished product. Based on their feedback, you will make changes to the app design and create a product that appeals to them.
Does this sound interesting to you? Check out these platforms offering free courses to get you started.
- Future Learn
If you have a few bucks to spare, the User Experience Design Essentials course on Udemy is worth every penny.
Check your inbox right now, there’s probably a ton of emails sitting there unread. Perhaps you’re meant to be the sender, and not the reader.
Ever heard of the saying “The money is in the list”? Take it from me, the money is actually in the list.
With the advent of social media marketing, traditional email marketing is getting sidelined, therefore leaving an opportunity gap for small businesses looking to connect with their potential customers through emails.
As the email marketer, you can help these businesses manage their emails and come up with strategies to convert their subscribers to customers. If this sounds interesting to you, take advantage of this free email marketing certification course from HubSpot to get started. Cheers!
Mobile Application Development
I’m going to discuss 2 frameworks for building cross-platform apps – React Native and Flutter.
Are you reading this post from an android or iPhone? Well, it doesn’t matter since you’re viewing this website from the web. But have you ever been in a situation where you needed an app and it wasn’t available for your device? We share the same pain. These platform-specific apps, a.k.a Native apps are created independently for each device, thereby consuming a lot of resources during production.
Cross-platform apps are able to work on multiple platforms like android and iOS, using just a single code base. This speeds up development and provides an ideal alternative for a startup looking to create an MVP for funding.
Check out The Complete React Native + Hooks Course [2020 Edition] on Udemy
Check out The Complete 2020 Flutter Development Bootcamp with Dart on Udemy
Pay-Per-Click Marketing (PPC)
PPC is a search engine advertising model that allows you to pay for every click on your ads. Simply put, it’s a paid version of SEO, i.e. you are paying a site like Google to be seen by your customers.
When you type “Fiverr” on Google, the first result that shows up is an ad. This implies that Fiverr is paying Google to rank for the keyword “Fiverr”.
When done right, PPC is a cost-effective lead generation machine, since you won’t have to pay until your ad is clicked.
With a PPC marketing skill, you can reach out to local businesses and help them rank their websites for specific keywords related to their services or products.
If you’re looking to get started, the Ultimate Google Ads Training 2020: Profit with Pay Per Click on Udemy is a good place to start.
If math and formulas aren’t your thing, just skip this section. A lot of people believe Microsoft excel is simply a spreadsheet tool that’s it. Excel is a powerful tool for many businesses who need to analyze and organize their data.
With strong excel skills, you can help small businesses discover trends, summarize expenses and manage their employee data. If you’re looking to become a data analyst, there’s never a perfect time to start, so start today.
Check out this Microsoft Excel – Excel from Beginner to Advanced course on udemy.
If you’re a YouTube addict like me, then you’d know that the best content creators have one thing in common – great editing. This is not about asking you to start YouTube, but to let you see the value attached to editing.
Editing videos take great attention to details, creativity and experience. Trust me, an average joe can’t produce an industry standard video with some of the basic editing tools that are available on smart phones today.
With video editing software like Adobe Premier Pro and Final Cut Pro X, you can help influencers, businesses and professionals create high quality videos.
Check out this Video Editing with Adobe Premiere Pro for Beginners course on skillshare.
Check out this Video Editing with Final Cut Pro X – From Beginner to YouTuber course on skillshare.
Now more than ever, professionals and job seekers need updated resumes to fit into today’s remote work model. With a resume writing skill, you have positioned yourself for hundreds of job opportunities on platforms like Fiverr and Upwork.
To get started, take advantage of this free course on coursera: Writing Winning Resumes and Cover Letters
There are 7 billion people in the world. If you choose to learn any of the digital skills highlighted above, at least 10 people are waiting to pay you for your service. If you put in the work, these people will help you start a chain of referrals and before you know it, you already have a lifelong career skill that pays the bills. But it’s easier said than done. Get started!